Björn Lyngfelt, Senior Vice President Communications of Svenska Cellulosa Aktiebolaget SCA, introduces Europe’s largest forest owner. SCA has the ambition to grow its forest assets and to further develop its leading industrial position. SCA has developed a model for calculating the climate effect that embraces the effect of the forest, the impact from the value chain and the substitution effect from forest products, which combined can keep fossil coal in the ground.